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The Digiday Content Marketing Awards recognize the companies and campaigns using content to modernize media and marketing. Over the years, the awards have honored leading work from brands, agencies, publishers and tech providers like Atlantic re:think, Popeyes, Rogers and Cowan PMK and more.

On June 18, we held the first-ever virtual announcement of the Digiday Content Marketing Awards winners. You can revisit the full video below, and learn more about each winning submission via our guide here. Congratulations to this year's winners. 

Planning to submit this year? Sign up below for reminders about deadlines. To access everything you'll need to join the ranks of our past winners including our entry kit, expert tips for crafting a winning entry and past coverage of this program, click here.

REMIND ME

KEY DATES 

Early Deadline: December 11, 2020

$449 per entry

Regular Deadline: January 29, 2021

$549 per entry

Last Chance Deadline: February 19, 2021

$699 per entry

All deadlines end at 11:59 p.m. PST 

Sign up to receive reminders about deadlines, tips on entering, recommendations on categories and more.

 

2020 Winners Announcement

 

 

 

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CATEGORIES

 

  

Best Influencer-Generated Content

Awarding the most effective and creative use of influencer content to promote a product, brand or service.

Best Branded Content Series - B2B

Awarding an ongoing branded content series that has successfully achieved set goals.

Best Branded Content Site - B2B

Awarding a B2B content destination -- including, but not limited to, a blog, microsite or landing page -- that has successfully promoted a brand, product or service.

2020 Winner:

 

 

2019 Winner:

 

Best Use of Data

Awarding a content strategy that, through the use of data, most successfully achieved campaign goals.

Best Advertising Partner for Brands

Awarding the agency that has most consistently met advertising goals on behalf of a brand.

2020 Winner:

 

CONTENT MARKETING AGENCY OF THE YEAR

Awarding the agency that has most consistently met or exceeded set goals.

2020 Winner:

 

 

2019 Winner:

 

 

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PAST WINNERS

 

 

 

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JUDGES

 

 

 

Jeremy Cohen

VP, HEAD OF GLOBAL CONTENT PARTNERSHIPS

PUBLICIS GROUPE

 

Laura Baker-Finch

EXECUTIVE DIRECTOR, CONTENT AND STRATEGY

FOUNDRY @ MEREDITH

 

Joanna Gryfe

CHIEF DIGITAL OFFICER

RACHAEL RAY

 

Kristen Hartley

DIRECTOR, CREATIVE CONTENT

IBM ORIGINALS

 

Jennifer Jordan

VP, HEAD OF CONTENT, USA

BABBEL

 

Colette Keane

ASSOCIATE DIRECTOR, BRAND MARKETING

QUARTZ

 

Patrick Lylo

HEAD OF STRATEGY, MINDSHARE CONTENT+

MINDSHARE

 

Alix McAlpine

DIRECTOR, CREATIVE STRATEGY

GIPHY

 

Ava McCartney

DIRECTOR, CONTENT MARKETING

TINDER

 

Kristen O'Connell

SENIOR DIRECTOR, CONTENT MARKETING AND STRATEGY

PENGUIN RANDOM HOUSE

 

Roxanne White

CREATIVE DIRECTOR

OLIVER AGENCY (U-STUDIO)

 

Alysha Yuille

VP, CONTENT

CARAT

 

Will Zweigart

VP, CONTENT STRATEGY

MCCANN

 

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HOW TO ENTER

 

 

1

SELECT CATEGORY

 

Choose category or categories you'd like to enter.

 

 

2

ADD DESCRIPTION

 

Enter platform details and answer a few short questions.

 

 

3

UPLOAD WORK

 

Upload a case study showcasing your campaign.

 

 

4

SUBMIT

 

Submit your entry fee payment online.

 

 

 

JUDGING CRITERIA

The judges will be looking for companies or campaigns that can clearly demonstrate transparent success over the past 12 months. Our judges are seeking companies or campaigns that have seized challenges and created opportunities.

Judges will require evidence to substantiate all entries and this could include details of financial performance, results in terms of KPI, creative evidence in terms of a sizzle reel, still images, or links to the final project. The judges will also consider the structure, presentation and clarity of each entry. Interested in being a judge? Submit your nomination here.

THE JUDGING PROCESS

Judges will read and pre-score all entry forms, considering any supporting materials submitted. Judges will be asked to give a score for each question within the entry form relating to Digiday's four criteria: innovation, creativity, consumer value, and results. These will be combined to give an overall score for each entry. All judges pre-scores will then be combined and the highest scoring entries will determine the shortlists.

CONFIDENTIALITY

All material will remain confidential to the judges, who are required to sign a non-disclosure agreement. Only the "Credits" section of an entry is subject to be made public.

 

FAQ

 

 

What is the eligibility period?

The eligibility period for all Digiday Media awards programs begins 12 months prior to the Early Deadline and ends on the Early Deadline. 

Can I submit the same campaign or entry in multiple categories?

Yes. Entry fees are per category.

What parts of my entry are made public?

The only information that is ever publicized is the 'Credits' section of your entry, should you be named a finalist or winner. 

Who's contact information should we include on the entry form?

We use the included contact information for all updates regarding your entry. You should also include a secondary contact & email address in case we aren't able to connect with you.

What if my company or a competitor has a judge on the jury panel?

We recuse judges from scoring any categories their company or a direct competitor submits to. 

When and how are finalists announced?

The shortlist will be announced on Digiday.com. The specific date will be included within the confirmation email received post entry. All entrants will be notified, whether you are named a finalist or not, via the email address you included on your entry. 

When are the winners announced?

All winners are announced at an awards gala. The event will be held in New York City during Spring 2020. The exact date and venue will be announced with the shortlist. 

 

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opportunites,

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INFORMATION

 

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Interested in being a judge?

Fill out the form here.

 

 

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