JUDGING CRITERIA

The judges will be looking for companies or campaigns that can clearly demonstrate transparent success over the past 12 months. Our judges are seeking companies or campaigns that have seized challenges and created opportunities.

Judges will require evidence to substantiate all entries and this could include details of financial performance, results in terms of KPI, creative evidence in terms of a sizzle reel, still images, or links to the final project. The judges will also consider the structure, presentation and clarity of each entry. Interested in being a judge? Submit your nomination here.

THE JUDGING PROCESS

Judges will read and pre-score all entry forms, considering any supporting materials submitted. Judges will be asked to give a score for each question within the entry form relating to Digiday's four criteria: innovation, creativity, consumer value, and results. These will be combined to give an overall score for each entry. All judges pre-scores will then be combined and the highest scoring entries will determine the shortlists.

CONFIDENTIALITY

All material will remain confidential to the judges, who are required to sign a non-disclosure agreement. Only the "Credits" section of an entry is subject to be made public.